Wednesday, April 25, 2012

Knock Offs Good or Bad


On any given day in China you could find literally thousands of unlicensed(knock offs) merchandise. You could buy a New York Yankees jersey for much less than it would cost in the states. You could get a David Ortiz jersey for pennies on the dollar? Answer the questions below based on how you feel about this.


1. Is this good for consumers of sports merchandise? Justify your answer.



2. Is this fair to the licensee(those people/business who pay to have the rights to use logos)? Justify your answer.



3. Is this fair to the licensor(those people/teams/businesses that own the logos and trademarks)? Justify your answer.




4. What is the overall impact on unlicensed merchandise on the market?

54 comments:

Philip Boynton said...

1. NO it is not, because it is takin gaway their business.
2. No, because they have to pay money to sell their stuff, while others who are doing knock offs dont have to pay for really anything.
3. No, because then they are losing money.
4.

Jordyn Barham said...

1. I think some may find it good if they dont care if its official, but then some might because they want it to be real
2. No its not because they made those logos what they are today
3. No because they are lossing some business
4. The people that acutally own the business are loosing business and money

Laura Wright said...

1. It is good for the consumers because they save money.
2. It is not fair to the licensee because they spent money to have the rights to use the logos while the chinese use the logos for free.
3.It is not fair to the licensor because they came up with the logo.
4. Becomes cheaper, businesses and licensors loose money.

Colby Anderson said...

1. It is good for consumers of sports merchandise becuase it gives people the opportunity to buy the goods at lower prices

2. It is not fair because they are losing money on the goods they license

3. Its not fair to them because they get money from the sales of the people who license the goods.

4. It has a negative impact on it because the licenser then has to raise the price more to make a profit on the good.

Danielle Cooper said...

1. If you are in the area where the knock offs are being sold then it would probably be to your benfit becuase everything would be cheaper. Maybe due to all the knock off's it might cause the price of the actual/real merchandise to go up.
2. This is not fair for the licensees because it is taking business away from them. If people can get merchandise for cheaper then they will go buy it from them despite the fact their illegally sold.
3. This is also not fair to the licensor because they would also be losing money becuase the licensor gets a cut of what the licensee sells. So if the licensee doesn't sell as much merchandise because it's cheaper (illegally) somewhere else then the licensor also looses money.
4. Unlicensed merchandise causes those who do things legally to lose customers and money.

John Crumpler said...

1)This is not good because it is watering down the market with cheap knock offs that bring the value of the real product down.

2)No it is not because they pay so much money to get a familiar logo on their products.

3)Even though they make so much money off the logo itself that the financial part is not a problem it is still unfair because they are the ones who made the logo famous.

4)When you sell unlicensed merchandise you bring down the value of the real product and hurt the companies image.

Brian Furtado said...

1. yes but for the people that buy actual products are being ripped off.
2. yes, because its their logo and no body should copy it.
3.yes, becasue they came up with the idea and had it before anyone else.
4. people get knock off brands that they dont know about sometimes.

Jay Hayne said...

1. This is not good for the consumers of sports merchandise because they are getting ripped off by getting cheap fake products.
2. This is not fair to the licensee because they paid a lot of money for the rights and now they are losing money because people by the fake item instead.
3. This is not fair to the licensor because they want the products with their logo or name on it to be high quility products and these fake products are low quality.
4. The overall impact of unlicensed merchadise on the product is that many people get ripped off and it creates a bad image.

austen lah said...

1) this is good for a consumer, because they save money
2) no its not fair, because they are losing money, and it promotes bootlegging
3)no its not fair, because they are losing money
4)it lowers the cost of merchandise, and make crime go up

Austin Pisacane said...

1. I think it is and it isnt. It is because you can buy your teams jersey for cheap but its bad because the price of the real ones are gonna go up.
2. no its not fair because they have to pay for the right to sell those and the people selling knock offs are making poure profit.
3. no its not fair to them either because it means taht people are using there logos with out paying a fee.
4.the overall impact is a negative impact because people are basically steraling from the organizations taht license their logos and names to teh public.

Troy Athan said...

1. this is good for customers because they can get jerseys for a cheap price instead of buying a jersey for $100's
2. this is not fair because they lose business to these knock offs and they cant sell as many
3. it is not fair to the licensor either because they lose money also
4. it kind of makes it unfair to the people who sell the high priced jerseys but an Ortiz jersey shouldnt be worth more than $10

Zach Hayden said...

1. No this is not good at all good for consumers of sports merchandise. if you buy sports merchandise then you want it to be the real thing and not a fake.

2. no it is not fair to them because they have to pay for the right to use it while other people are using it for free.

3. it is not fair to them either because they made that logo or trademark and they should get the money for it.

4. the overall impact is more and more faked merchandise which makes it hard for the economy to grow.

Cooper Grissom said...

1) This is bad for the consumer, because with so many unlicensed products floating around, it is almost impossible to know what is the "real deal" and what is a fake.
2) This is extremely unfair to the licensee, as they have to pay thousands, if not millions of dollars for the right to produce goods with logos on them, while illegal unlicensed goods are produced without paying such fees.
3) While the licensor does get additional exposure, the knock off goods are also cutting into the profits of the company, and that is also unfair.
4) Unlicensed merchandise within the market can lead to unfair and dishonest deals, suspicion, and general confusion. The overall impact of such goods is negative, at best.

Nick D. said...

1.This is not good for consumers of sports merchandise because people are expecting the real thing and now they are just getting a fake.
2. Its not fair for the licensee because businesses and companies pay alot of money to protect their rights to the product and if there is a fake there was no point in getting the license.
3.Its not fair to the licensor either because they need to have their rights protected too.
4. The overall impact is you can get fake things for cheap and can look like you own them but really you need to get the real thing and i think it hurts the merchandise market.

Kayla Cunningham said...

1. Is this good for consumers of sports merchandise? Justify your answer.
No, because they lose out on money they could be making selling the real thing to people who are selling knock off merchandise for a lesser price, appealing to people who don't want to pay as much.

2. Is this fair to the licensee(those people/business who pay to have the rights to use logos)? Justify your answer.
No because they pay to have to right to use the logos and then lose out on money to those who don't pay for that right.

3. Is this fair to the licensor(those people/teams/businesses that own the logos and trademarks)? Justify your answer.
No because they are also losing out on money. People must pay them to get a license to use the logo, and knock offs don't pay them and still make money off the logo without paying the people who own said logo.

4. What is the overall impact on unlicensed merchandise on the market?
It is bad for the market. It brings the value of the licensed product down.

Josue Soto said...

1. In a way its good. Its not high quality but it looks the same and you dont have to spend as much to get it.
2. No, because they pay for it and the knockoffs do it for free.
3. No because then they lose profit off of what they couldve sold.
4. It takes away from sales of the originals and its unfair to the licensees

Valery Calderon said...

1. No, it is not good for consumers of sports merchandise because they lose money for what belongs to them.
2. This is not fair to the people or business who pay the right to those logos. They are being ripped of by knock-offs.

3. It is unfair to the team because they are working hard to be sponsored or be part of a particular brand and are not recieving 100% of the profit they should recieve.

4. The overall impact is dishonesty and the fact that people who should be earning their hard earned money are scammed and cheated.

Daniel Nista said...

1. It's good for them because they get the products they want for cheap but illegal so this sould be banned immediatly.
2. No it is not fair for the licensee because they pay millions of dollars to have their logo on the product, not to have it stolen.
3. Its not fair for them either because they'll lose money.
4. The overall impact I would say is jail time. It doesnt really effect anyone else except those who are illegally selling those products.

Brian Butler said...

1. this is good for the consumer of sports merchandise because they can get essentially the same product for a alot cheaper than the official jersey.

2. this is a huge problem for the companies that purchase the righs to print certain logos on their products to increase sales. Because their selling price is much higher, much of their business is going over shores to the "knock off" brands.

3. This also isn't fair to the team that owns the logos that are being sold for much cheaper over sures, because their logo's are copyrighted and should require license to sell.

4. The sports market in general is a thriving market profiting in the billions each year, meaning that although it isn't fair that their products are being sold without their permission, it does'nt have much impact on their overall sales.
3.

Alann Kragnes said...

1. Is this good for consumers of sports merchandise? Justify your answer.
-It can be because the price but also at the same time the product being consumed could be fake and just made up product.



2. Is this fair to the licensee(those people/business who pay to have the rights to use logos)? Justify your answer.
-Yes, because not everything is free and the people selling knock off products are just trying to beat the system and make money.



3. Is this fair to the licensor(those people/teams/businesses that own the logos and trademarks)? Justify your answer.

Yes, because they should pay to have their own logo because if they didnt everyone would just be creating random logos or trademarks.


4. What is the overall impact on unlicensed merchandise on the market?
It affects it greatly but not as much because the efficiency of the unliscensed merchandise is not always consistent.

Matt T said...

1. maybe if you dont want to pay to much for merchandise but if your a real fan you will want a real jersey.
2. It is not fair because people can get thing for less than the price of a real jersey.
3. No because it took time to get that product license so it would not matter if you didnt.
4. it will kill sales in different places.

James Stevens said...

1. No this is not good becuase when buying these products, they generally think its the real thing and will be of same quality, when it actually isnt. This leads to negativity towards the Baseball League becuase of the cheap products.

2.I think it is not fair because they pay to use the trademark fairly and get a good reputaion, while these people use it illegally and give the good buisness a bad reputatin becuase of their cheap products.

3.No it is not fair to the licensor becuase they design the logo and pay to have it trademarked, then these knockoff buisnesses illigally use the logo and give the licensor a bad reputaion because of cheap products.

4.The overall impact of this unlicensed merchandise is bad reputaions to people that sholdnt becuase the knockoff companys make bad products that people think are coming from the real company.

Katie Wight said...

1.No because this merchandise is most likely lower in quality compared to the real merchandise sold in America.
2. No because they are payed to provide top notch products and people are spending their money elsewhere. This is taking money out of the licensee's pocket.
3.No, again this is taking money out of the pocket of the people who are spending money to have this logo on their products.
4. The overall effect is that people are not able to do their jobs because people are spending their money on the cheaper product.

Andrew Murrell said...

1. Yes, if they dont care if they have the real thing or not, but not if you do want the real thing it just takes money from your team.
2. No it takes money from their team and if thier team has less money it is less sucessfull.
3. No it is not, it is stealing their money.
4. It takes money from the owner of the trademark and saves teh consumers money.

Emily Roden said...

1. This is good for consumers because it means they have to spend alot less money on all of the favirote sports merchandise.

2. This is not fair for the licensee's becasue it means they lose a substantial amount of there profit.

3. This is not fair to them because it means that people are using there logos without there permission and that means that the licensors lose money.

4. Unlicensed merchandise saves money for the consumers in the short term but in long terms the consumers will probly end up spending even more money becasue knock off products are usually not made well. So with the overall amrket its better to just buy the products made by the manufactures.

Preston Long said...

1.) I think it is fine for consumers of sports merchandise because even if the product is not of good quality, it is extremly cheap, and not a big deal.

2.) Because the knock offs are not very good quality and are so extremly cheap, it is not that big a deal because they are going to lose very minimal business, if any at all.

3.) I think it is more unfair to the licensor because they have their logo on a product that is not as high quality as something that is made elsewhere. It can put out a bad reflection on them.

4.)I think the overall impact is minimal because of the bad quality and low prices because they things that tourist buy are not going to last long enough to make an impact back here in the states.

Zain Goheer said...

1. Yes because they can get the same product for a lower price
2. No because they pay for the license to make the jerseys
3. No because they make money from selling licenses so it reduces their profit
4. The people who buy the jerseys save money but the licensees and licensors both lose money and sales because of it

Jacob Capps said...

1. no because it could put companies out of business that consumers usually buy from
2. no because they are having to pay to have the rights to sell the product while the other people just do it because they want to
3. no they should be making money for their logo being sold but with illegal vendors they arent
4. it hurts everyone involved in the market because it can put people out of business, cause people to lose money they deserve.

Matt Nance said...

1. Yes in my opinion sports jerseys and licenced apparel is way to over priced. $80 dollars for a jersey is a bit much, so I would probally buy one for like $30 in china. Also they make loads of money as it is so i dont think that would effect them.

2. I dont think its fair, but at the same time i think it should be more fair to the consumer fo the product aswell and paying a 300% markup is a bit much for the consumer to pay.

3. Once again its not really fair but the people who own the logos and stuff already have boatload of money and charge ridicualous prices to allow companies to use their logo and they still get a % of all sales and collect royality checks.

4. Overall impact is loss of business in american stores.

Yamen Damreh said...

1. No it is not good because then everybody would start going over there to go and buy the much less cheaper jerseys.
2. No it is not fair because they are working hard for that money while in China they are doing it without paying a penny.
3. No it is not fair to them because they work hard to earn the position that they are in and the Chinese are just completing disrespecting them by not paying what they should.
4. All of the unlicensed merchandise should be terminated so that everybody can be happy and legal.

Lev Fershteyn said...

1. It could be good for somebody that is trying to save money but for the companies it isn't good.

2. It isn't really fair to them since these products are knock offs, which makes them illegal to manufacture.

3. It isn't really fair to the licensors as they are losing money, but they already have so many millions of dollars anyways.

4. I am sure that this merchandise decreases sales but I don't really sympathize with the license owners as they already have millions of dollars.

Connor Shaw said...

1. I guess this could be good for consumers becuase they are buying the things they want for much, much less than they would have. But the quality probably isnt as good.
2. No, this isnt fair at all becuase those people are paying to get that license and these people are ruining that.
3. No, this isnt fair becuase they will not be making any money from the sales that come from the licensed.
4. The unlicensed merchandise causes businesses with a license to lose their money.

Hodge said...

1. No because its losing the teams and the leagues money because people are getting it so cheap.
2. No because their logo is getting exploited for so much cheaper.
3. No because their not making the money from any of those slaes.
4. It hurts the teams or orginizations and also the league because their product is being sold by someone else.

Kyle Brown said...

1. I feel it is good for consumers because they get a knock-off brand but it's still "the same" in a way for a much cheaper price.

2. No it is not fair; however, the jerseys do not have a companies name on it. But marketing wise, yes it is completely unfair.

3. Again, it is not fair to both the licensor or licensee for the same general reasons.

4. Overall impact is the superior market/sponsor/team/company/etc... doesn't receive money in any way. Only the the generic "back-yeard" brand.

Taylor Harrison said...

1. yes it is good for the consumers because they can get almost anything they want and pay much less then they would at an actual store.

2. no because the licnesee has to pay a certain amount of their profits to the team, whereas someone who is bootlegging the merchandise gets to keep all of the profit.

3. No this isn't fair to the licensed people because they worked hard to establish that brand and then someone else is going to just take it away and make profit on it.

4. the overall impact is that the companies that have a license to produce something actually end up losing money due to stolen stuff.

Joelle Deese said...

1) No it is not good because the sports murchandise value will do down.
2)no it is not fair because they had to pay to get their license to be able to sell stuff and other people can just make it so much cheaper and illegally steal their customers.
3)no because they dont make money because no one is getting a license so they lose money as well
4) they are selling things illegally and taking customers from the people who have done what they are supposed to in order to sell the murchandise

brett mcmillan said...

1. its kinda bad because they arent getting the money for them and people would much rather get the cheaper ones but people would have to fly out there in the first place which would cost alot more than a jersey
2. it isnt fair because thy have to pay for them when people are just getting them and selling them for no cost to them
3. no because they arent getting the money from their product being distributed either
4.it goes down because the less money teams have the less money they have to get good players

DeVante Daye said...

1. yes because they could get merchandise for cheaper

2. No because there not getting back profit

3. I dont it really matters to them because there still getting recognition

4. I think it takes away from some businesses and helps some consumers

Hunter Davis said...

1. Yes because you can recieve the same items for a lower price which allows you to collect more items.
2. No because these people are paying good money to make sure that they are legally selling these products. So if someone is making fake products without licensing them, then they can sell for a lower price because they have not spent as much money on them therefore making people buy theres instead of the licensed companies.
3. No they are not being payed to use their logo. Instead illegal companies are using knock offs to sell the product without paying to license it.
4. This merchandise is allowing people to buy the same goods for less and this cheats the companies who have license and the teams out of their money.

brett mcmillan said...

1. its kinda bad because they arent getting the money for them and people would much rather get the cheaper ones but people would have to fly out there in the first place which would cost alot more than a jersey
2. it isnt fair because thy have to pay for them when people are just getting them and selling them for no cost to them
3. no because they arent getting the money from their product being distributed either
4.it goes down because the less money teams have the less money they have to get good players

Kaitlin Walker said...

1. It is good for the consumer because they can get items that are usually kind of expensive for a much cheaper price.
2. This isnt fair to them because they depend on making their money by printing these things and if people are buying the knock offs instead, they will lose money.
3. This isnt fair to the business because they depend on merchandise and these items to bring money into the company and if people are selling knock offs for cheap then they arent making the money they need.
4. It is usually beneficial to the customer but hurts the business or people who are trying to sell merchandise that isnt knock off.

Kierstyn Drum said...

1. I think consumers buy more from official sports stores instead of trying to find knock offs, but some people can't afford the real item so they look for knockoff items. I think in the long run it is good for consumers.
2. Of course it's not fair to the licensees because they pay millions of dollars to let people buy jerseys and hats and all that.
3. I don't think to the licensors really think about it because they don't really care how people got their sports teams items, just as long as they did.
4. I think the impact is that people would buy items that cost less than oringinal to save money.

jordan betts said...

1. no and yes becuase they arent getting quality material but yes because its cheap and its what they want
2. no because they have paid money for the rights to sell the stuff and people are gonna want to buy the cheaper version of something usually so it takes away from the business
3. no because they dont get any royalties
4. it takes away from the licensee and the licensor so its hurting the market

delaney boulo said...

1. yes beacsue you save money so that you can buy other things you may need.
2. No I do not think that it is fair to the people bu the rights to the logo because they are doing what they are suppose to be doing but the are also selling the merchandide for alot more so the are getting more profits in the long run.
3. No becuase that is there company they want to keep yp a good repuatation for there company an if knock offs are being sold than the quality is usally alot cheaper and people could then think badly on the producers.
4. The overall impact is that it is cheating the system putting right fully american profits in other countries and creating large lossesfor the producers and fraud for the overseas manufacture of thses knock-off products.

Blake Norris said...

1. I think it is good for consumers, but may not be as high quality as some of the jerseys are.

2. Its not really fair because they pay more to make better quality things with the actual logo.

3. Its not fair to the licensor because they are making cheaper clothing and not getting money for it.

4. The overall impact is the clothing is not legit and may make the licensee or licensor angry and causing both to lose money.

John Kanady said...

1. No this is bad because they lose money
2. Yes this is faire because the people selling the knock offs are taking the risk of getting caught
3. No this is not fair because the licensor loses money
4. The money isn’t going to where it should be.

Taylor Davis said...

1. I do not think knock-offs are good for consumers of sports merchandise because they create higher prices for honest customers because the companies have to make up the losses the knock-offs create.

2. No, knock-offs are not fair to the licensee because they are paying for something someone else is just taking for free.

3. No, knock-offs are not fair to the licensor because they do not have control over the quality or the products created.

4. Unlicensed merchandise pollutes the market by giving the producers and unfair advantage and creating higher prices for consumers of liscenced merchandise. It also creates a bad situation for the licensors because they have no control over the products being created.

Blake Balbirnie said...

1. Kind of, everyone likes a good deal and when things are that much different in price, even if the quality of the material may be less, most people would rather pay less money.

2. No, this is taking away from the real merchandise sales, which is taking away from the money that the sellers of the real merchandise could earn.

3. No, not fair at all because they are not getting money of the sales of these fake items, teams get a share of the money made off of the sales of things licensed by them. But if there fake, they dont make any money.

4. I would say the overall impact is negative, its taking away from the money that can be made by the real licensee and licensor.

Dershowitz said...

1. No because not all the customers are receiving a fair price for the products
2. it's not fair to the licensee because they aren't being compensated for the use of their logos
3. This isn't fair for the licensor because they are not getting paid
4. Overall it has a negative impact on the market

tanya reilly said...

1. I dont think so becuse the profit that the people make isnt actully going to the companys who make the product

2. Yes becasue they already know that the logo they are trying to us belongs to someone else and they should have to pay to use it. They still are gaining money out of it

3. Yes i think it is, because the company came up with it first and anyone else should have to pay them to sue it, if they didnt then they wouldent be making as much money

4.That thier is alot of it, and its cheep and it makes alot of money but that is not fair to the companys.

Megan Gleason said...

1. No they are not because the sports merchandise creates a higher prices for the honest customers since the company has to make up for the losses the knock-offs created.
2. It's not fair for the licensee because the knock-offs are making a highly valued product and make it cheap to where the value of the product goes down.
3. Its not fair because the product they made that was intentionally going to be high priced is being seen as a cheap jersey to buy when it isn't at all.
4. that the original marketer is going to lose a lot of money from all the sales the knock-offs have recieved

malik said...

1.no because i think that its bootlegging buisness.
2.No because who cant put a logo on something thats yours.
3.No because its now stolen by others in a different part of the world.
4.No because people are being cheated and played around the world and its not good for buisness

Taylor Verdi said...

1. this is good for consumers because there paying much less so there saving money.
2. No this isnt fair because people are just taking their money.
3. No because their taking their money.
4. It impacts it greatyl beacuse many people buy the cheap stuff so consumers wont buy the real merchandise so those people arent making any money.

edgar pallares said...

1. yes because they get the jersy for less money, they will have to know thatis fake.

2.no bacuse they are loosing alot of money and other peple is not paying but getting money from ther logo without paying.

3.no because they are not selling there logo and they are not making money and other people is with out having to buy or pay for promition

4.that they are fake they still sell but, but is illegal because they are steelling from other business. if they catch them they will have to pay a feed or goy to jail.